In Brief
Posted:
8:17 AM PDT · May 1, 2025

According to a new, brow-raising WSJ report, Tesla’s committee softly began searching for Elon Musk’s imaginable successor astir a period ago, approaching enforcement hunt firms arsenic the carmaker faced protests, plummeting sales, and shrinking profits portion Musk waded into Washington to slash authorities spending.
Board members reportedly met with Musk to explicit concerns astir his divided attention, telling him helium needed to walk much clip connected Tesla and to publically perpetrate to doing so; per the Journal report, Musk didn’t propulsion backmost and subsequently told investors helium would “allocate acold much clip to Tesla” starting successful May.
Tesla seat Robyn Denholm said successful a connection released overnight that it was “absolutely false” that the institution approached recruitment firms. She besides claimed “this was communicated to the media earlier the study was published.” Musk shared the connection and argued it was an “EXTREMELY BAD BREACH OF ETHICS.” The WSJ has since said Tesla never responded to the reporters’ questions.
Musk’s authorities enactment led to Tesla’s archetypal yearly income diminution successful implicit a decade; it besides tarnished the company’s marque representation among immoderate consumers owed to his governmental alignment. The interaction has been accelerated and furious: Tesla’s marketplace value dropped from $1.5 trillion successful December to astir $900 cardinal currently.
Despite these challenges, Musk sounded optimistic astir Tesla’s aboriginal during past week’s net call, wherever the institution reported a 71% nett diminution and 9% gross drop.”We’re not connected the ragged borderline of death,” Musk assured investors, “not adjacent close.”
The existent presumption of the succession readying remains unclear, according to the Journal. It adds that it’s unclear whether Musk, who has tally Tesla for astir 20 years, was alert of the effort.
This communicative has been updated to see statements from Tesla and the WSJ.
Techcrunch event
Berkeley, CA | June 5
Subscribe for the industry’s biggest tech news